Grants of up to $500,000 will be open to organisers of festivals, sports events, exhibitions and more to attract and grow events of international or national significance while grants of up to $50,000 will be available for marketing and support of events that attract intrastate and interstate visitors.
“We have some truly world-class events in this region, largely run by a volunteer base, but they will always need financial support,” Ms Cleeland said.
“Whether it be the Seymour Expo, the Euroa Show and Shine, or Benalla’s Street Art Festival, there is truly something for everyone at our local events.
“Making sure these events can attract as many people as possible will be incredibly important for the economic future of our towns and local organisations, and this fund will help with that.
“We want to attract more people to visit regional Victoria, have them stay locally, and increase the amount of money spent in our local communities.
“It would be great to see as many communities as possible benefit from this funding to ensure our regional towns continue to get the support they deserve.”
Applications for the Regional Events Fund, delivered by Visit Victoria, will open soon at corporate.visitvictoria.com/events/regional-events